Thursday, October 17, 2019

Society, Ethics and Technology Essay Example | Topics and Well Written Essays - 1250 words

Society, Ethics and Technology - Essay Example Reference will also be made from other sources to expound on the concept. Why does Cowan believe it is important to examine technologies in the context of technological systems? What advantage does this broader perspective give to planners? Give a specific current technological example (not it the reading) in support of your answer. Technological concepts cannot be understood clearly without a determined focus on technological systems. The knowledge includes an understanding of the input, output, transformation, control and interdependency to other systems (Winston and Edelbach, 2012). Technological systems have led to increased levels of productivity at all sectors of the economy leading to changes in lifestyles. The improvement in technological systems has led to globalization, with people becoming more reliant and interdependent on one another than ever before. Technological systems are the perfect indicators of advancement in technology for any nation. For instance, although the American industrialization began in the early 1780’s, the instability of its technological system was hampered by the civil war. This delayed the attainment of the status of an industrialized nation until the end of the civil war. ... The improvement in living and working conditions is caused by the presence of advanced technology. Some of the current technological systems include the electric, telephone and petroleum systems. Examining technology in the context of technological systems enables the planners to identify those areas of human life that require technological advancement, and thus design the most effective and efficient system for improvement. The aspects of human culture that conflict with technological advancement can also be aligned for a beneficial coexistence. An example of the impact of recent technological systems on technology is the improvement in the medical technology that has witnessed the use of advanced technologies such as kidney dialysis machines that have enhanced the efficiency of intravenous therapy. Landes argues that there were cultural differences between the East and Middle East and the West that affected the development and application of some technologies such as the clock. Did these differences also affect the way these cultures approached information technologies such as the printing press? Can you make a comparison with the different approaches taken by Eastern and Middle Eastern and Western cultures today and current information technologies? The cultural diversity that characterized the East, Middle East and the West led to the modification of the individual technologies to suit societal demand. The Chinese cultural language is written in ideographs and does not submit itself to the current changes in the language patterns. This explains the increased popularity of full page block printing among the Chinese, contrary to movable type that is more preferred by the West (Winston and Edelbach, 2012, pp.

Marketing paper Research Example | Topics and Well Written Essays - 2500 words

Marketing - Research Paper Example 9 Important similarities 9 Do you think SustainU should offer its products direct to consumer (i.e. online, have their own branded retail stores) or partner with retailers to sell their products on their behalf...or both? Why? If you choose to partner with existing retailers, name a few examples you would recommend they partner with and why. 11 Recommend a key message (tagline, campaign slogan or potential marketing theme for a campaign) SustainU should consistently integrate. Would you use one of their existing messages such as "Change Your Clothes. Change Your World" or "Wear a Better Story" or something else (200) 12 Key message 12 Come up with and describe a PR "stunt" to attract awareness towards SustainU's business and messages. 13 Public Relation Stunt 13 Focusing on SustainU's website, recommend the sales promotions you would use and why (contest? sweepstakes? coupon code? etc.) 14 Recommend sales promotion 14 Qualities important for sales people. What makes SustainU's approa ch different than a stereotypical sales pitch? 15 16 Reference 17 . SustainU Product Depth and Breadth Recycled Apparels Alpha Wiki Vital Hybrid Zealot Uriel Zip The recycled apparel is the company’s product breadth and depth comprises of Alpha Wiki, vital, Hybrid, Zealot and Uriel Zip (SustainU, â€Å"Products†). The suggested product line for SustainU is Shoes and bags. Make suggestions for added product lines and/or product categories SustainU can add more on its product line and categories. The company deals with recycled apparel which proves to be beneficial for the environment, therefore the company can come up some more product lines like skirts, trousers, shirts both in formal as well casual. SustainU deals in recycled apparels particularly pull over and t shirts, thus it can extend its product line which would help to create an eco friendly environment. Evaluate SustainU's branding components The mission and goal of SustainU is to make a change in the way clot hes are made so to improve the environment, reinvigorate the manufacturing sector of America and educate the world that clothing can impact the lives in a positive way. Thus the tagline of SustainU suits its goal and mission which says ‘Change your clothes. Change the world’. The brand name ‘SustainU’ in the context of recycle would mean to sustain the environment and the color green in its logo depicts the company’s goal and mission. The logo is the alphabet S, maybe the initial of SustainU with green and black embedded on it. The black color may symbolize that the environment is getting polluted, and green a symbol of live with their recycled clothing. Thus the current branding strategy suits its mission and goal. The logo can be revised a bit which would help to create awareness about its recycled apparel, also the company can go for mascot, with the color green on it depicting to save the environment and its safe wearing SustainU apparel. This wa y the company would be able to generate awareness about its recycled apparel not only in America but to the world as such. Recommend a new product for SustainU and explain your reasoning behind this recommendation Recommendation SustainU can extend its product line by producing recycled shoes and bags. Shoes are required by all

Wednesday, October 16, 2019

International Business - Change Management Case Study

International Business - Change Management - Case Study Example It has won the following awards: the Northern Ireland Quality Award (twice); the Supreme Irish Quality Award; the parent company's overall quality award (four times); and the British Quality Award. With a turnover f around 258 million, it is among the top 10 companies in Northern Ireland, and is viewed as an exemplar by many local organizations. In addition, BTNI is one f the few companies in Ulster to have undertaken both TQM and large-scale BPR. The need for effective change management dates back to the mid-1980s when the parent company was privatized. Its former monopoly status and Civil Service ethos did little to equip the company to survive and prosper in a market-place which was changing at a rapid rate and becoming increasingly competitive. It quickly became apparent that a new culture, skills and value system were needed--the customer could no longer remain out f sight and out f mind'. Accordingly, this subsidiary, which with around 2600 employees is the smallest f the nine geographical zones' that together cover the whole f the UK, began its formal total quality journey in 1986. Senior management, with involvement from the corporate chief executive office, drew up the company's vision statement and quality policy, and its first cost f quality exercise was undertaken. This revealed that BTNI was overmanned, inefficient and expensive. Benchmarking exercises indicated that BT had approximately 10 times more staff than some f its major competitors. At this point the company could be described as being in crisis'. Its response to this crisis is interesting and informative. Response to crisis. Many writers believe that companies which regard themselves as being in crisis have no option but to re-engineer. It is also argued that the potential risks f BPR make it a last option for businesses, used only for company turnaround. Ryan (1994), for example, states that, in reality, crisis is the necessary trigger to push companies into such radical change. Talwar (1993) takes the opposite view, arguing that high-performing companies are more likely to undertake BPR. This is consistent with Bashein et al. (1994), who consider that re-engineering in a crisis may be inappropriate, as crisis can promote fear and even panic, neither f which is conducive to focused BPR. At BTNI, rather than immediately rushing into re-engineering, senior management developed a complex and long-term change strategy, key elements f which were BS 5750/ISO 9000 accreditation, total quality and, finally, process re-engineering. BTNI's improvement journey. Once the vision statement and quality policy were in place, a Quality Council was established to drive the company's improvement efforts. Figure 1, which maps the company's improvement journey, is revealing. As can be seen, early moves towards TQM in the mid-1980s proved less than successful, when compared with the rate f improvement achieved after BS 5750 accreditation. This was awarded for the company's maintenance operations in 1988/89 and for installation in 1991, followed by ISO 9001 accreditation for all parts f the company in 1993. BTNI's experience is consistent with

Marketing paper Research Example | Topics and Well Written Essays - 2500 words

Marketing - Research Paper Example 9 Important similarities 9 Do you think SustainU should offer its products direct to consumer (i.e. online, have their own branded retail stores) or partner with retailers to sell their products on their behalf...or both? Why? If you choose to partner with existing retailers, name a few examples you would recommend they partner with and why. 11 Recommend a key message (tagline, campaign slogan or potential marketing theme for a campaign) SustainU should consistently integrate. Would you use one of their existing messages such as "Change Your Clothes. Change Your World" or "Wear a Better Story" or something else (200) 12 Key message 12 Come up with and describe a PR "stunt" to attract awareness towards SustainU's business and messages. 13 Public Relation Stunt 13 Focusing on SustainU's website, recommend the sales promotions you would use and why (contest? sweepstakes? coupon code? etc.) 14 Recommend sales promotion 14 Qualities important for sales people. What makes SustainU's approa ch different than a stereotypical sales pitch? 15 16 Reference 17 . SustainU Product Depth and Breadth Recycled Apparels Alpha Wiki Vital Hybrid Zealot Uriel Zip The recycled apparel is the company’s product breadth and depth comprises of Alpha Wiki, vital, Hybrid, Zealot and Uriel Zip (SustainU, â€Å"Products†). The suggested product line for SustainU is Shoes and bags. Make suggestions for added product lines and/or product categories SustainU can add more on its product line and categories. The company deals with recycled apparel which proves to be beneficial for the environment, therefore the company can come up some more product lines like skirts, trousers, shirts both in formal as well casual. SustainU deals in recycled apparels particularly pull over and t shirts, thus it can extend its product line which would help to create an eco friendly environment. Evaluate SustainU's branding components The mission and goal of SustainU is to make a change in the way clot hes are made so to improve the environment, reinvigorate the manufacturing sector of America and educate the world that clothing can impact the lives in a positive way. Thus the tagline of SustainU suits its goal and mission which says ‘Change your clothes. Change the world’. The brand name ‘SustainU’ in the context of recycle would mean to sustain the environment and the color green in its logo depicts the company’s goal and mission. The logo is the alphabet S, maybe the initial of SustainU with green and black embedded on it. The black color may symbolize that the environment is getting polluted, and green a symbol of live with their recycled clothing. Thus the current branding strategy suits its mission and goal. The logo can be revised a bit which would help to create awareness about its recycled apparel, also the company can go for mascot, with the color green on it depicting to save the environment and its safe wearing SustainU apparel. This wa y the company would be able to generate awareness about its recycled apparel not only in America but to the world as such. Recommend a new product for SustainU and explain your reasoning behind this recommendation Recommendation SustainU can extend its product line by producing recycled shoes and bags. Shoes are required by all

Tuesday, October 15, 2019

Propolis To Be Selected For Winter Promotion Essay Example for Free

Propolis To Be Selected For Winter Promotion Essay Introduction In coming winter, there will be a special promotion event and a brand of propolis capsules will be selected to present. The aim of this report is to describe the basic information of propolis, show the popularity of propolis and evaluate the advantages and reputation of best seller on market. Firstly the method of research is described, followed by the findings. Then conclusions are drawn and recommendations are made. Methodology Research was conducted to find out the information about propolis. Firstly, table of information about basic information of propolis and research results of evaluation of Comvita Propolis Capsules were conducted by Mr. Tim Burch. Then, websites of two exhibition were visited to get information on Popularity of propolis as a health supplement product. Findings (a) Basic information of propolis According to the table of information, propolis is produced by bee and it is used to build the hives in nature. It is 100% natural substance. Regarding the function, propolis has special power in strengthen and accelerate regeneration of cell as to speed up wound healing. It helps to whiten skin and make skin fine. Besides, boosting immune system is another unique effect of propolis. It contains some anti-allergies like asthma and nasal allergy. Therefore, it helps fight inflammation caused by viruses, bacteria and fungi and lower the chance for other complication occur. (b) Popularity of propolis as a health supplement product Propolis has a board usage as a health supplement product. From the website of MedinePlus(http://www.nlm.nih.gov/medlineplus/druginfo/natural/390.html) shows the following findings. There sufficient evidence to rate effectiveness for Cold sores, Genital herpes and Mouth surgery. Propolis is very popular as it has many medicinal uses today and it presents over the world. From the website of JAFRA(http://www.jafra.gr.jp/eng/propolis1.html)  shows the findings that just in Japan, there are 300 companies are selling propolis health foods and the market is still increasing. Thus, it shows that propolis is very well-received now. (c) Evaluation of Comvita Propolis Capsules Based on research results from Mr. Tim Burch about the best seller on market, Comvita Propolis Capsules. It evaluates this brand of propolis has two major advantages. High purity and flavonoid has found in Comvita Propolis Capsules, it has competitive content of purity and flavonoid than other product. One of the unique features of the product is † additives free†. Comvita Propolis Capsules is a natural product with no artificial colourings lavourings or preservatives. Other than advantages, it has a reputation for honesty and efficiency. There is more than 1000 positive reviews by users on online shopping websites. And Comvita Propolis Capsules becomes the finalist of ‘Product of the Year’ by the Women’s Weekly Health Wellbeing magazine in Australia. It is perceived that Comvita Propolis Capsules is the best seller on market. Nevertheless, the products are not very stable during winter due to the peak consuming season. Pre-order is needed for porduct s supply.

Monday, October 14, 2019

Diglossia and the variation of the colloquial arabic

Diglossia and the variation of the colloquial arabic 1.0 Introduction: In many speech communities where speakers use two or more varieties of the same language in different situations, a phenomenon called diglossia exists. The purpose of this paper is to discuss diglossia in the Arab community, as this is one of the communities that have been classified by Ferguson (1959) to be examples of diglossic language situations. It was my original intention to focus specifically on the Libyan context. However, a paucity of information on the Libyan context has meant that the major focus of the assignment is on Arabic in general. However, in the final section of the paper, I do make brief reference to Libya. After defining diglossia, the characteristic features of diglossia as determined by Ferguson will be discussed too. I will then, provide a description of diglossia in Arabic, followed by the origins of Arabic diglossia. A description of classical/modern standard and colloquial Arabic will be also provided, together with their usage in different domains. Finally, I will put forward some arguments and studies on Arabic diglossia, which have been introduced by linguists, as well as Arabic dialects and how variation of Arabic dialects is sometimes considered to be problematic. 2.0 Diglossia defined The term diglossia was introduced from French ‘diglossie by Ferguson (1959), who is credited with first using this term in an article he wrote in 1959. According to him, diglossia refers to ‘one particular kind of standardization where two varieties of a language exist side by side throughout the community, with each having a definite role to play (Ferguson, 1959:232). In other words, when two languages or language varieties exist side by side in a community and each one is used for different purposes, diglossia exists. Usually, according to Richards et al (1992:108), one is a more standard variety called the high variety or (H- variety) which is used for example in educational institutions (lectures at universities), religious services (prayers, sermons in mosques and churches). The other one is called the low variety or (L- variety), which is used in family context, social interactions and shopping. In addition, Ferguson has identified four languages which he thinks fit into his definition of diglossia. Those languages are Greek, Arabic, Haitian Creole and Swiss German. In all four areas, there seems to be a similar functional distribution between two varieties of the same language, which are called in Fergusons terminology high variety (H) and low variety (L). 3.0 The characteristic features of Diglossia Ferguson (1959: 235) suggests that the different uses of H and L varieties can be described with reference to the following criteria: Specialized Functions One of the most important features of diglossia is the ‘specialization of function for High and Low forms'(Ferguson, 1959:235). In other words, each form has special domains to be used in. For example, the High form is used in religious sermons, letter writing, parliamentary speech, university lectures, news broadcasts, newspaper editorials and poetry, whereas the Low form is used in family conversation, folk literature, and soap opera. Slight overlapping between the two forms occurs, i.e. sometimes the two forms might be used in one domain by switching from H to L and vice versa. H and L are used for different purposes, and native speakers would find it odd if anyone used H in an L domain, or L in an H domain. Acquisition Low (L) is the mother tongue of the speaker in the concerned defining languages (Arabic, Greek Haitian Creole and Swiss German), which have been determined by Ferguson. All speakers learn it as a first language at home as they are more comfortable in the L form than the H. The H form is normally learnt by formal instruction in schools. Standardization In all the defining languages, H is highly standardised and may have a long tradition of grammatical study associated with it. In other words, grammars, dictionaries are a large literature which is associated with it. The L form may not be standardised. In Arabic, for example, the L form has no standard grammatical rules as it differs from one Arabic region to another region, and every Arabic community has its own local L form (dialect). Prestige H is always considered to be more highly valued than the L as a result of the fact that the H variety is used in literature, religious texts, public speaking etc. The L variety is less associated with the written word and is often considered to be a corrupt version of H. It may be found in popular advertising, folklore poetry or used in drama, e.g. to describe comic characters. For Arab Muslims, for example, H is considered to be the language of the Koran, and it is widely believed to ‘constitute the words of God and even to be outside the limits of space and time (Ferguson, 1959:238). Grammar, lexicon and phonology The syntactic system of H varieties are generally thought to be more complex than the L in terms of grammatical features such as, tense, gender and number. Complex sentence structures are thought not to be a feature of L in the languages determined by Ferguson. The lexicon of the two varieties, on the other hand, is largely shared but there is a difference on account of the specific domains in which each is used. H and L may share the same phonological system, but even at this level of grammar, the H variety is felt to have more complicated phonetic features. 4.0 Fishmans extension of diglossia In 1967, Fishman revised and expanded Fergusons original definition of diglossia. Fishman believed that diglossia must be distinguished from bilingualism (Fasold, 1984). He suggests that bilingualism refers to an individuals ability to use more than one language variety, whereas diglossia refers to the distribution of more than one language variety to serve different communication tasks in a society. However, Fishman states the view, which he attributes to J. Gumperz that ‘diglossia exists not only in multilingual societies which officially recognize several ‘languages but, also, in societies which are multilingual in the sense that they employ separate dialects, registers or functionally differentiated language varieties of whatever kind (Fishman, 1967:30). Fishman proposes that classic diglossia could be extended to situations where forms of two genetically unrelated languages occupy the H and L domains, such that one of the languages is used for education, law, literary and religion while another is the home language. Moreover, his extension depends on his focus on domain. In a community, for example, where speakers use two languages, they will obviously not use both in all circumstances. They use only one language in certain circumstances, and in others, they use the other one. Fishman cites Paraguay as an example for his claim where there are two languages which are known by almost everybody. In Paraguay, Spanish is used as the high formal language, whereas Guarani is used as the low informal language. Fishmans reference to Paraguay illustrates how far apart linguistically two languages may be and still be in a diaglossic relationship. From the above two conceptions of diglossia, we come to a conclusion that both scholars, Ferguson and Fishman agree that the H variety is used for formal purposes and the L variety is used for less formal, more personal uses. However, they disagree when Ferguson distinguishes diglossia from the relationship between standard and colloquial, whereas Fishman mentions the possibility that more than two language varieties can be reserved for specific functions in a society. In addition, Fergusons view is limited two language varieties, whereas Fishmans view is more than two language varieties can be reserved for specific functions in a society (Fasold, 1984). Having defined the term ‘diglossia and the way the concept has been extended by Fishman; I now turn to a discussion in the Arabic context. 5.0 Digloss ia in Arabic Arabic iÃ'• a mÐ µmbÐ µr of thÐ µ Ð…Ð µmitic languagÐ µ family, which itÃ'•Ð µlf iÃ'• part of thÐ µ widÐ µr AfroaÃ'•iatic phylum including AnciÐ µnt Еgyptian, Coptic, CuÃ'•hitic, BÐ µrbÐ µr, and Chadic. OthÐ µr principal mÐ µmbÐ µrÃ'• of thÐ µ Ð…Ð µmitic family arÐ µ thÐ µ ЕaÃ'•t Ð…Ð µmitic languagÐ µÃ'• of Akkadian and ЕblaitÐ µ (both now long dÐ µad), and thÐ µ WÐ µÃ'•t Ð…Ð µmitic lan ¬guagÐ µÃ'• Aramaic, Ugaritic, thÐ µ CanaanitÐ µ languagÐ µÃ'• (including HÐ µbrÐ µw), anciÐ µnt and modÐ µrn Ð…outh Arabian, and thÐ µ Ð…Ð µmitic languagÐ µÃ'• of Еthiopia (for Ð µxamplÐ µ, GÐ µÃ µz, TigrÐ µ, Tigrinya, and Amharic) (HÐ µtzron 1992: 412-13;2 FabÐ µr 1997: 6; cf. BÐ µÃ µÃ'•ton 1970: 11). 5.1 The Ã'•prÐ µad of Arabic The original homeland of Ã'•pÐ µakÐ µrÃ'• of Arabic is thÐ µ cÐ µntral and northern rÐ µgionÃ'• of thÐ µ Arabian PÐ µninÃ'•ula. ThÐ µ lowÐ µr half of thÐ µ Arabian PÐ µninÃ'•ula waÃ'• inhabitÐ µd by Ã'•pÐ µakÐ µrÃ'• of languagÐ µÃ'• known aÃ'• Еpigraphic Ð…outh Arabian (HÐ µtzron 1992: 412). ThÐ µ Ð µnd of thÐ µ Ã'•ixth cÐ µntury CЕ, howÐ µvÐ µr, Ã'•aw thÐ µ riÃ'•Ð µ of thÐ µ nÐ µw rÐ µligion of IÃ'•lam promotÐ µd by thÐ µ ProphÐ µt Muhammad within thÐ µ Arabian PÐ µninÃ'•ula in what iÃ'• now Ð…audi Arabia. ThÐ µ nÐ µw IÃ'•lamic Ã'•tatÐ µ Ã'•prÐ µad rapidly throughout thÐ µ PÐ µninÃ'•ula, and within 100 yÐ µarÃ'• had Ð µxtÐ µndÐ µd north into thÐ µ LÐ µvant, Ð µaÃ'•t into Iraq and KhuziÃ'•tan, and wÐ µÃ'•t into North Africa. OvÐ µr thÐ µ cÐ µnturiÐ µÃ'•, thÐ µ rÐ µligiouÃ'• frontiÐ µrÃ'• of IÃ'•lam Ã'•trÐ µtchÐ µd into Ð…pain, Africa, India, and IndonÐ µ Ã'•ia, and acroÃ'•Ã'• cÐ µntral AÃ'•ia into Tur ­kÐ µÃ'•tan and China (Gibb 1978: 10). ThÐ µ riÃ'•Ð µ and Ð µxpanÃ'•ion of IÃ'•lam waÃ'• not only a rÐ µligiouÃ'• and hÐ µncÐ µ cultural conquÐ µÃ'•t, but alÃ'•o a linguiÃ'•tic conquÐ µÃ'•t, and within a fÐ µw hundrÐ µd yÐ µarÃ'• Arabic bÐ µcamÐ µ both thÐ µ official and thÐ µ vÐ µrnacular languagÐ µ of all IÃ'•lamicizÐ µd countriÐ µÃ'• in thÐ µ MiddlÐ µ ЕaÃ'•t. IndÐ µÃ µd, duÐ µ to thÐ µ prÐ µvailing tolÐ µrancÐ µ on thÐ µ part of thÐ µ MuÃ'•limÃ'• to ChriÃ'•tianÃ'• and JÐ µwÃ'•, arabicization waÃ'• morÐ µ complÐ µtÐ µ a procÐ µÃ'•Ã'• and progrÐ µÃ'•Ã'•Ð µd at a grÐ µatÐ µr ratÐ µ than iÃ'•lamicization (VÐ µrÃ'•tÐ µÃ µgh 1997: 93). In thÐ µ courÃ'•Ð µ of thÐ µ Ã'•prÐ µad of IÃ'•lam, Arabic found itÃ'•Ð µlf in contact with a Ã'•Ð µriÐ µÃ'• of forÐ µign languagÐ µÃ'• which it haÃ'• tÐ µndÐ µd to Ã'•upplant. In Еgypt during thÐ µ Ð µarly cÐ µnturiÐ µÃ'• of IÃ'•lamic domination, thÐ µ Coptic patriarchÃ'• communicatÐ µd with thÐ µ Arab conquÐ µrÐ µrÃ'• through intÐ µrprÐ µtÐ µrÃ'•. By thÐ µ tÐ µnth cÐ µntury CЕ, thÐ µ Coptic biÃ'•hop Ð…Ð µvÐ µruÃ'• of ЕÃ'•hmunÐ µin complainÐ µd that moÃ'•t CoptÃ'• no longÐ µr undÐ µrÃ'•tood Ð µithÐ µr GrÐ µÃ µk or Coptic, only Arabic. In UppÐ µr Еgypt, Coptic waÃ'• limitÐ µd to a fÐ µw Ã'•mall pockÐ µtÃ'• in thÐ µ countryÃ'•idÐ µ and to thÐ µ clÐ µrgy in monaÃ'•tÐ µriÐ µÃ'• by thÐ µ fourtÐ µÃ µnth cÐ µn ­tury CЕ (VÐ µrÃ'•tÐ µÃ µgh 1997: 95). It iÃ'• gÐ µnÐ µrally bÐ µliÐ µvÐ µd that by thÐ µ Ã'•ixtÐ µÃ µnth cÐ µntury CЕ thÐ µ uÃ'•à  µ of Coptic waÃ'• rÐ µÃ'•trictÐ µd to liturgy in thÐ µ Coptic church (cf. LopriÐ µno 1995: 7). In North Africa, Arabic bÐ µcamÐ µ thÐ µ dominant languagÐ µ of thÐ µ citiÐ µÃ'•, but BÐ µrbÐ µr managÐ µd to rÐ µÃ'•iÃ'•t thÐ µ Ã'•prÐ µad of Arabic in thÐ µ rural intÐ µrior. In Morocco and AlgÐ µria, in particular, BÐ µrbÐ µr haÃ'• rÐ µtainÐ µd itÃ'• vitality alongÃ'•idÐ µ Arabic to thiÃ'• day. LikÐ µwiÃ'•Ð µ in limitÐ µd arÐ µaÃ'• in thÐ µ FÐ µrtilÐ µ CrÐ µÃ'•cÐ µnt, dialÐ µctÃ'• of Ð…yriac havÐ µ pÐ µrÃ'•iÃ'•tÐ µd and havÐ µ influÐ µncÐ µd nÐ µighbouring Arabic dialÐ µctÃ'•. 5.2 ThÐ µ Ð µmÐ µrgÐ µncÐ µ of a Ã'•tandard languagÐ µ and digloÃ'•Ã'•ia ThÐ µ litÐ µrary Arabic languagÐ µ bÐ µgan to attain a Ã'•tandard form through thÐ µ dÐ µvÐ µlop ­mÐ µnt of grammatical normÃ'• in thÐ µ Ð µighth cÐ µntury CЕ (FiÃ'•chÐ µr 1997: 188). ThiÃ'• Ã'•tandard languagÐ µ can bÐ µ tÐ µrmÐ µd Ð…tandard Arabic, thÐ µ tÐ µrmÃ'• ClaÃ'•Ã'•ical Arabic and ModÐ µm Ð…tandard Arabic bÐ µing uÃ'•Ð µd to dÐ µÃ'•cribÐ µ itÃ'• mÐ µdiÐ µval and modÐ µm variantÃ'•, rÐ µÃ'•pÐ µctivÐ µly. ClaÃ'•Ã'•ical Arabic waÃ'• baÃ'•Ð µd primarily on thÐ µ languagÐ µ of thÐ µ wÐ µÃ'•tÐ µrn Hij azi tribÐ µ of QurayÃ'•h, with Ã'•omÐ µ intÐ µrfÐ µrÐ µncÐ µ from prÐ µ- IÃ'•lamic poÐ µtic koinÐ µ and Ð µaÃ'•tÐ µrn dialÐ µctÃ'•. ThÐ µ languagÐ µ waÃ'• codifiÐ µd in thÐ µ Qur an, thÐ µ holy book of IÃ'•lam. Although thÐ µ lÐ µxiÃ'• and Ã'•tyliÃ'•ticÃ'• of ModÐ µm Ð…tandard Arabic arÐ µ rathÐ µr diffÐ µrÐ µnt from thoÃ'•Ð µ of ClaÃ'•Ã'•ical A rabic, thÐ µ morphology and Ã'•yntax havÐ µ rÐ µmainÐ µd baÃ'•i ­cally unchangÐ µd ovÐ µr thÐ µ cÐ µnturiÐ µÃ'• (FiÃ'•chÐ µr 1997: 188). ThÐ µ vÐ µrnacular Arabic dialÐ µctÃ'•, by contraÃ'•t, havÐ µ dÐ µvÐ µlopÐ µd markÐ µdly during thiÃ'• pÐ µriod. LikÐ µ a numbÐ µr of othÐ µr languagÐ µÃ'•, thÐ µrÐ µforÐ µ, Arabic camÐ µ to havÐ µ onÐ µ Ã'•tandard variÐ µty and a largÐ µ numbÐ µr of rÐ µgional and Ã'•ocial dialÐ µctÃ'•. UnlikÐ µ many Ã'•uch languagÐ µÃ'•, howÐ µvÐ µr, no onÐ µ in thÐ µ Arab world iÃ'• brought up Ã'•pÐ µaking Standard Arabic as their mother tongue: an Arab childÃ'• mothÐ µr tonguÐ µ will bÐ µ thÐ µ rÐ µgional or social variety of Arabic of itÃ'• homÐ µ rÐ µgion, whilÐ µ Ð…tandard Arabic, if it iÃ'• maÃ'•tÐ µrÐ µd at all, iÃ'• lÐ µarnt formally at Ã'•chool or at homÐ µ aÃ'• part of thÐ µ childÃ'• Ð µducation. Ð…tandard Arabic iÃ'• confinÐ µd to formal writ tÐ µn and Ã'•pokÐ µn occaÃ'•ionÃ'•, and thÐ µ rÐ µgional/Ã'•ocial variÐ µty of Arabic iÃ'• uÃ'•Ð µd at all othÐ µr timÐ µÃ'•. Ð…tandard Arabic now diffÐ µrÃ'• conÃ'•idÐ µrably from rÐ µgional and Ã'•ocial colloquial variÐ µtiÐ µÃ'• of Arabic in tÐ µrmÃ'• of itÃ'• phonology, morph ­ology, Ã'•yntax, and lÐ µxicon. According to LipinÃ'•ki (1997: 75), Ã'•uch digloÃ'•Ã'•ia in Arabic bÐ µgan to Ð µmÐ µrgÐ µ at thÐ µ latÐ µÃ'•t in thÐ µ Ã'•ixth cÐ µntury CЕ whÐ µn oral poÐ µtÃ'• rÐ µcitÐ µd thÐ µir poÐ µtry in a proto-ClaÃ'•Ã'•ical Arabic baÃ'•Ð µd on archaic dialÐ µctÃ'• which diffÐ µrÐ µd grÐ µatly from thÐ µir own (cf. alÃ'•o VollÐ µrÃ'• 1906; WÐ µhr 1952; DiÐ µm 1973, citÐ µd in FiÃ'•chÐ µr 1997: 188). DialÐ µctÃ'• of Arabic form a roughly continuouÃ'• Ã'•pÐ µctrum of variation, with thÐ µ dialÐ µctÃ'• Ã'•pokÐ µn in thÐ µ Ð µaÃ'•tÐ µrn and wÐ µÃ'•tÐ µrn Ð µxtrÐ µmÐ µÃ'• of thÐ µ Arab-Ã'•pÐ µaking world bÐ µing mutually unintÐ µlligiblÐ µ. On thÐ µ baÃ'•iÃ'• of cÐ µrtain linguiÃ'•tic fÐ µaturÐ µÃ'•, Arabic dialÐ µctÃ'• can bÐ µ dividÐ µd into two major gÐ µographical groupÃ'•: thÐ µ firÃ'•t compriÃ'•Ð µÃ'• dialÐ µctÃ'• Ã'•pokÐ µn Ð µaÃ'•t of a linÐ µ running from Ð…alum in thÐ µ north to roughly thÐ µ Ð…udan-Chad bordÐ µr in thÐ µ Ã'•outh; thÐ µ Ã'•Ð µcond compriÃ'•Ð µÃ'• thÐ µ Maghribi dialÐ µctÃ'• Ã'•po ­kÐ µn to thÐ µ wÐ µÃ'•t of thiÃ'• linÐ µ. ThÐ µ main phonological fÐ µaturÐ µÃ'• which diÃ'•tinguiÃ'•h thÐ µ wÐ µÃ'•tÐ µrn dialÐ µct group from thÐ µ Ð µaÃ'•tÐ µrn includÐ µ thÐ µ typical rÐ µduction of thÐ µ triangu ­lar Ã'•yÃ'•tÐ µm of Ã' •hort vowÐ µlÃ'•, a, i, u, which iÃ'• found in Ð µaÃ'•tÐ µrn dialÐ µctÃ'•, to a two-vowÐ µl Ã'•yÃ'•tÐ µm (FiÃ'•chÐ µr and JaÃ'•trow 1980: 33); and a contraÃ'•t bÐ µtwÐ µÃ µn an iambic word ­Ã'•trÐ µÃ'•Ã'• Ã'•yÃ'•tÐ µm in thÐ µ wÐ µÃ'•tÐ µrn group and a trochaic word-Ã'•trÐ µÃ'•Ã'• Ã'•yÃ'•tÐ µm in thÐ µ Ð µaÃ'•tÐ µrn group. ThuÃ'•, a word Ã'•uch aÃ'• katab hÐ µ wrotÐ µ will bÐ µ typically Ã'•trÐ µÃ'•Ã'•Ð µd aÃ'• katab in wÐ µÃ'•tÐ µrn dialÐ µctÃ'•, but aÃ'• katab in Ð µaÃ'•tÐ µrn dialÐ µctÃ'•. In wÐ µÃ'•tÐ µrn dialÐ µctÃ'•, thÐ µ com ­bination of an iambic Ã'•trÐ µÃ'•Ã'• Ã'•yÃ'•tÐ µm togÐ µthÐ µr with a tÐ µndÐ µncy to dÐ µlÐ µtÐ µ unÃ'•trÐ µÃ'•Ã'•Ð µd vowÐ µlÃ'• lÐ µadÃ'• to word-initial conÃ'•onant cluÃ'•tÐ µrÃ'• which arÐ µ not typically attÐ µÃ'•tÐ µd in Ð µaÃ'•tÐ µrn dialÐ µctÃ'•: in thÐ µ Moroccan Arabic dialÐ µct o f Lmnabha, Ã'•min fat (ЕlmÐ µd ­laoui 1995: 139) iÃ'• thÐ µ cognatÐ µ ofCairÐ µnÐ µ Ã'•imin; and thÐ µ word for outÃ'•idÐ µ iÃ'• rÐ µal ­izÐ µd aÃ'• brra in Lmnabha (ЕlmÐ µdlaoui 1995: 157), but aÃ'• barra in CairÐ µnÐ µ. DialÐ µctÃ'• of a languagÐ µ which haÃ'• Ã'•pÐ µakÐ µrÃ'• aÃ'• Ð µthnically and Ã'•ocially divÐ µrÃ'•Ð µ aÃ'• Arabic, howÐ µvÐ µr, cannot bÐ µ dividÐ µd in purÐ µly gÐ µographic tÐ µrmÃ'•. DialÐ µctÃ'• arÐ µ alÃ'•o commonly diÃ'•tinguiÃ'•hÐ µd along a bÐ µdouin-urban axiÃ'•: bÐ µdouin dialÐ µctÃ'• tÐ µnd to bÐ µ morÐ µ conÃ'•Ð µrvativÐ µ and homogÐ µnouÃ'•, whilÐ µ urban dialÐ µctÃ'• Ã'•how morÐ µ Ð µvolu ­tivÐ µ tÐ µndÐ µnciÐ µÃ'• and uÃ'•ually Ð µxhibit fairly clÐ µar intra-dialÐ µctal variation baÃ'•Ð µd on agÐ µ, gÐ µndÐ µr, Ã'•ocial claÃ'•Ã'•, and rÐ µligion. Typical BÐ µdouin fÐ µaturÐ µÃ'• includÐ µ thÐ µ voicÐ µd rÐ µflÐ µx of ClaÃ'•Ã'•ical Arabic qd], prÐ µÃ'•Ð µrvation of thÐ µ ClaÃ'•Ã'•ical Arabic intÐ µrdÐ µntalÃ'•, and a gÐ µndÐ µr diÃ'•tinction in thÐ µ Ã'•Ð µcond and third pÐ µrÃ'•onÃ'• plural of thÐ µ vÐ µrb, pro ­nounÃ'•, and pr onoun Ã'•uffixÐ µÃ'• (VÐ µrÃ'•tÐ µÃ µgh 1997: 144). DiÃ'•tinctionÃ'• bÐ µtwÐ µÃ µn bÐ µdouin and urban dialÐ µctÃ'• appÐ µar to bÐ µ lÐ µÃ'•Ã'• markÐ µd in thÐ µ ЕaÃ'•t, howÐ µvÐ µr, particularly in thÐ µ PÐ µninÃ'•ula, than thÐ µy arÐ µ in North Africa (FiÃ'•chÐ µr and JaÃ'•trow 1980: 24). Diglossia is a term which is usually applied to the sociolinguistic situation in much of the Arabic speaking world. In those countries, there are two forms of the same language (Arabic), the high and low variety. The high form is called fusha classical or modern standard Arabic which is normally used in formal situations, such as writing, political speeches and university lectures. The low form which is referred to dialects of Arab communities is used in informal situations, such as conversations, shopping and social rituals. The Arabic language represents a continuum. At one end of this continuum is the modern standard Arabic, and at the other lies the low form which represents the various dialects of the Arab communities. These two ends, in fact are only ideal types, i.e. pure standard or pure colloquial, in fact do not exist. In other words, even in the most pure standard text, we may find some colloquial terms and vice versa (Hary, 1996:72). A persons place on this continuum would be somewhere between the two forms. In other words, where a given persons speech sits on this continuum depends on a lot of factors including speaker, conversation topic and setting. For example, how well the two speakers know each other and the formality of the speech as when giving university lectures and sermons. Furthermore, in Arabic communities, classical Arabic fusha is deemed as the language of the Koran and is still the current written form of the language. At the beginning of the Islamic period, only two sources of literary Arabic were available; the Koran and the pre-Islamic poems al-shear al-jaheli. The Koran described itself arabiyyan ‘Arabic when it was revealed. This seems clear from the following verse of the Koran Q 43/2-3 which says; ( wa-l-kitabi: l-mubini: inna ga alnahu quraanan arabiyyan la allakum ta qiluna) ‘By the clear book: we have made it an Arabic recitation in order that you may understand. According to Versteegh ( 2001:53), the Koran and the pre-Islamic poems play a crucial role in the ‘standardization and development of the Arabic language. Colloquial Arabic ammyya or darja as it is called in North Africa, on the other hand, exists as the vernacular varieties of the major Arabic speaking communities. It is very often used, especially in daily spoken form. In some of the Arab contexts, for example, if somebody uses standard Arabic in the street, he might be laughed at since using MSA in such domains seems odd. Cown (1968) believes that ‘Arabs are native speakers of NSA [non-standard Arabic] and not MSA [modern standard Arabic] (Mahmoud, 2000:129). In other words, modern standard Arabic has no native speakers. Moreover, colloquial Arabic is subject to regional variation, not only between different countries, but also within regions in the same country as we shall see in the Libyan context in the same country. 5.2 Origins of Arabic Diglossia A number of theories have been introduced by researchers and scholars to interpret the origins of the Arabic diglossia. These theories might be classified into the following three groups; theories which assume the existence of a Koine, those which recommend an explanation of language drift and those which use the hypothesis of Creolization/Pidginization. 5.2.1 Koine The Koine hypothesis is the prevalent theory in terms of the origins of the Arabic diglossia. Koine is a term ‘derived from Greek denoting a lingua franca that develops out of a mixture of languages or dialects (Bishop, 1998:4). In an article entitled The Arabic Koinz, Ferguson assumed that thecommon source of all the Arabic dialects existing outside the Arabian Peninsula was as a result of a variety spoken in the military camps during the middle of the seventh century at the time of the Islamic expansion, and this variety was different from the language of the Koran. In other words, these dialects are not corrupt form, however, they have had a separate existence from the classical language since they have existed outside the Arabic peninsula (Freeman, 1996: 1-2). Ferguson assumes that the majority of the Arabic modern dialects are derived from a koine which existed side by side with the standard/classical Arabic and was not based on any particular regional area. He built his argument on fourteen features, which he thought differ from standard and colloquial Arabic. According to Ferguson, then, diglossia started as a result of the Koine and considered to be the basis of Modern colloquial Arabic (Bishop,1998:4). 5.2.2 Language drift This theory attributes the difference between modern standard Arabic and colloquial Arabic to language drift, natural Semitic change tendencies (as Arabic is one of the Semitic languages) and basic effects among others. Those who recommend these theories feel that the Koine hypothesis is unnecessary and unjustified by the evidence available. However, both sides, those who advocate these theories and the Koine theory agree that language changes likely occur in towns rather than in the dialects of the Bedouin tribes who live in the Arabian deserts because the Bedouin dialects remained unchanged for several centuries after the arrival of Islam. Secondly, they agree that there was no language center in the Arab world which caused the changes seen as a result of its influence. Finally, both sides agree that the Islamic conquests were behind precipitating the rise of the colloquial Arabic dialects. Blau (1988, cited in Bishop, 1998:5), on the other hand, claims that Fergusons argument in terms of the Koine is unconvincing. He argues that the reverse of his argument was correct, i.e. the Koine itself was resulted from the changes of the Arabic dialects, and not as Ferguson said that the Koine was the origin of the modern Arabic dialects (Kaye, 1998:5). 5.2.3 Pidginization/Creolization Before discussing this theory, I would like to give a brief definition of Pidginization and Creolization. According to Richards et al (1992:277), Pidgin means a ‘language which develops as a contact language when groups of people who speak different languages try to communicate with one another on a regular basis. In other words, when speakers of one language, for example, engage in trade with speakers of another, and neither knows the others language, the language used between them is called Pidgin. Creole on the other hand, arises when a pidgin language becomes the native language of a new generation of children as a result of this contact. Versteegh (1984, cited in Bishop, 1998:5) argues that the two theories mentioned above regarding the development of Arabic diglossia are either a focus on an explanation of the similarities or the differences of the dialects without treating the other side. In his estimation, Versteegh argues that an affective theory should deal with both sides of the Arabic dialects. By this hypothesis, Versteegh dealt with both the similarities and the differences between the modern dialects of Arabic. To prove his hypothesis, he gave an example of mixed marriages between Muslim Arab men and non-Arab women of the conquered peoples during the Islamic conquest. This marriage, he said would likely have led to communication using a pidginized form of Arabic and the children who would be delivered as a result of this marriage would have probably spoken a creolised Arabic. 6.0 Classical/modern standard Arabic and colloquial Arabic Before starting to explain different uses of modern standard and colloquial Arabic, I would like to illustrate the difference between classical and modern standard Arabic. Classical Arabic is considered to be the formal version that was used in the Al-Hijaz region (currently Saudi Arabia) 1500 years ago. The Koran was revealed in classical Arabic, which is the main reason why the Arabic language has preserved its purity throughout centuries and is considered an important part of the Arabic culture. Modern standard Arabic (MSA), on the other hand, is an equivalent to the classical Arabic and nowadays it is used as the official language of the Arab states. Ferguson defined MSA as ‘the Arabs ATTEMPT to speak classical Arabic (Kaye, 1972:46; emphasis in the original). The main difference between modern standard Arabic and classical Arabic lies in the vocabulary, i.e. MSA reflects the needs of contemporary expression, whereas Classical Arabic reflects the needs of older styles. A lot of lexical terms of classical standard Arabic, for instance, have become obsolete these days, and they are substituted by new modern words. For example, in classical standard Arabic kittab was used for the word ‘letter,but in modern Arabic, ressala is used instead and rassol ‘messenger instead of mabooth. However, Modern Standard Arabic is grammatically simpler than classical and includes numerous words unknown to the Quran, such as hasib aali ‘computer and shabaket almalomaat â €˜internet. The two varieties, standard and colloquial Arabic divide among themselves the domains of speaking and writing, formal and informal and sometimes both varieties are used side by side in only one domain. The following discussion will attempt to show where these two varieties can be found in the Arabic community. On Arabic television and radio, the news is always presented in modern standard Arabic. This might be because it is watched and listened to by different native speakers of different Arab regions. On some programmes, for instance, the speakers usually start from a written text in standard Arabic, but in reading it they sometimes let themselves be influenced by the target group. In other words, programmes which are presented for special categories of community, for instance housewives, farmers and fishermen, the structure of the standard Arabic text remains unchanged, but at regular pauses colloquial markers and words are inserted. Particles and words such as bita ‘of illi ‘that is are introduced to give a signal to the audience the intention of the speaker, which is according to Versteegs (2001:195) to ‘create an atmosphere of intimacy and warmth. In other words, speakers tend to use some colloquial particles or words to simplify the discussion and to be more close t o the group concerned. Some of the Arab leaders, for example, use colloquial Arabic when they speak to their peoples, to communicate better with them, as they all understand their colloquial Arabic, whereas they use standard Arabic when they make speeches in other Arab countries since the colloquial Arabic in those countries are different from theirs. All books and newspapers in Arabic states are written in standard Arabic, apart from those little cases where colloquial Arabic is rather used, for instance cartoons in newspapers or dialogues of illiterate characters in some novels are sometimes written in colloquial language. Although most literary works are written in standard, they regulary contain colloquialisms. This is also true in movie scripts such as dialogues and theatre plays, even when they are written in standard, they are often staged in dialect. This is perhaps because written works are only read and seen by literate people, who have studied standard Arabic at school (Versteegs, 2001). Plays, songs, folk poetry and popular proverbs are usually performed and written in colloquial Arabic. Some expressions in Arabic, however, although classical, are used both in classical and colloquial domains. For example: tusbihuuna alaa khayr (I hope you wake up in the morning [only used at night] and everything is fine). baaraka allaahu fiika (may Allah [God] bless you): used formally and informally instead of thank you or thank you so much. The titles tabib and tabiibah refer to medical doctors, but native Arabic speakers rarely use these standard forms in their colloquial speech. Instead, they prefer to use the terms alduktor (referring to an M.D or a PhD) or alhakim, which is equivalent to alduktor (referring only to an M.D.) because they sound more prestigious, especially the former form. Lessons and lectures in schools and universities, on the other hand, are mostly introduced in standard Arabic within Arab states. In other words, introducing lessons and lectures in standard Arabic seems to be compulsory in most of the Arab countries. Tutorial discussions, on the other hand, are introduced in both colloquial and standard Arabic. Colloquial Arabic is the language of family and home and is widely used in Arabic communities because it is the mother tongue of all Arab native speakers. When the child starts learning language from his/her parents, almost all lexical and phonological terms are colloquial Arabic. 7.0 Recent studies on diglossia in Arabic contexts When Ferguson introduced his paper on diglossia in 1959, he concluded with ‘an appeal for further study of [diglossic] phenomenon and related ones (Ferguson, 1959:249). Consequently, linguists and scholars have made various efforts and studies on this phenomenon. In the following, I will examine some of those arguments and how they contrast with Fergusons original study. 7.1 Badawis study of Diglossia In an attempt to show how the linguistic system of modern standard Arabic works, the Egyptian linguist, Badawi (1973) has presented his study on the sociolinguistic situation in Egypt (applies on most of the Arabic contexts), in which he rejects Fergusons description of diglossia which says that H and L varieties are in complementary distribution in the Arab world and other communities (Versteegh, 2001). In contrast with Fergusons model and in attempt to subdivide the continuum between the two extremes of standard Arabic and colloquial, Badawi has determined the following five levels model as follows: 1. fusha at-turrat ‘classical Arabic only used in Quranic recitation 2. fusha al-asr ‘Modern standard Arabic the standard form of the language used in writing and sometimes on formal occasions in speaking 3. ammiyyat al-mutaqqafin ‘colloquial of the intellectuals the formal spoken language of educated people 4. ammiyyat al-mutanawwirin ‘colloquial of the literate the informal spoken language of educated people 5. ammiyyat al-ummiyyin ‘colloquial of the illiterate the language in which the illiterate talk (Versteegh, 2001:191) It is noticed from the above that every level represents a different class of people in different domains. For example, the consonant /ÃŽËœ/as in thalatha ‘three is considered classical Arabic, /t/ as in talata ‘three is considered colloquial, whereas /s/ as in salasa (this level is not used in all Arabic contexts) is used between the two extremes (Hary, 1996:7). To show how the linguistic system of modern Arabic works, Badawi offered a diagram (in the appendix) in which it seems clear that every level is a mixture of all the other levels, i.e. every level contains fush a ‘classical, ammiyya or darja ‘colloquial and dakhiil ‘foreign elements. In other words, even the speech of the illiterate contains elements of the high variety (fusha) or modern standard Arabic ( fusha al- asr), and standard Arabic, on the other hand, contains lexis, phonology and morphology of the colloquial of the illiterate (Freeman, 1996:4). In his study, Badawi proved that there is a continuum between standard and colloquial Arabic, and claimed that there is no duality in the Arab world, but continued levels of language. Then, he looked at the colloquial Arabic not as corrupt or different and independent from the standard Arabic, but as one of these levels suggested in his new model of Arabic language. However, although I agree with Badawis new model of the Arabic language, I think a point has not been taken into his account while studying this phenomenon, i.e. the colloquial level of illiterate (those who do not know standard Arabic at all) has recently been developed as a result of the development of radio and t

Sunday, October 13, 2019

Employee Benefits Required By Law Essay -- essays research papers

Employee Benefits Required by Law The legally required employee benefits constitute nearly a quarter of the benefits package that employers provide. These benefits include employer contributions to Social Security, unemployment insurance, and workers’ compensation insurance. Altogether such benefits represent about twenty-one and half percent of payroll costs. Social Security Social Security is the federally administered insurance system. Under current federal laws, both employer and employee must pay into the system, and a certain percentage of the employee’s salary is paid up to a maximum limit. Social Security is mandatory for employees and employers. The most noteworthy exceptions are state and local government employees. The Social Security Act was passed in 1935. It provides an insurance plan designed to indemnify covered individuals against loss of earnings resulting from various causes. This loss of earnings may result from retirement, unemployment, disability, or the case of dependents, the death of the person supporting them. Social Security does not pay off except in the case where a loss of income through loss of employment actually is incurred. In order to be eligible for old age and survivors insurance (OASI) as well as disability and unemployment insurance under the Social Security Act, an individual must have been engaged in employment covered by the Act. Most employment in private enterprise, most types of self-employment, active military service after 1956 and employment in certain nonprofit organizations and governmental agencies are subject to coverage under the Act. Railroad workers and United States civil service employees who are covered by their own systems and some occupation al groups, under certain conditions, are exempted form the Act. The Social Security Program is supported by means of a tax levied against an employee’s earnings which must be matched buy the employer. Self-employed persons are required to pay a tax on their earnings at a rate, which is higher than that paid by employees but less than the combined rates paid by employees and their employers. In order to receive old age insurance benefits, a person must have reached retirement age and be fully insured. ... ...evel is inclined to encourage disabled employees to return to work. Another potential problem is that agencies must deal only with the one authorized "insurer." In most private insurance markets, the amount of prevention services is used as a device to attract and retain customers. It is not clear whether the Office of Workers 'Compensation Programs has any incentive to offer these key services. Occupational health and safety is as important a regulatory issue today as it was in the early 20th century, when it was at the vanguard of government intervention in the labor market. We should clearly be using all available devices for improving the operation of the labor market. Because employees will be compensated for their occupational injuries, it is necessary to take full advantage of the financing of that compensation system in order to create incentives for prevention. The financing arrangements now in use are quite strong, but reinforcing prevention incentives has nev er been viewed as their primary purpose. Recognition of this preventive incentive role and attention to its improvement will serve to improve the occupational health and safety of American workers.